MRR

Monthly Recurring Revenue

Predictable monthly subscription revenue from all active customers

ARR

Annual Recurring Revenue

Annualized value of recurring revenue

ARPU

Average Revenue Per User

Average monthly revenue generated per customer

Expansion

Expansion MRR

Additional revenue from existing customers

Contraction

Contraction MRR

Revenue lost from downgrades

ACV

Annual Contract Value

Average annual value per contract

MoM

Month-over-Month Growth

Monthly growth percentage

CAGR

Compound Annual Growth Rate

Average annual growth over multiple years

QR

Quick Ratio

MRR growth efficiency